Use placement before pixels
Choose feed, story, thumbnail, cover, or ad placement before designing. The placement decides the shape and safe area.
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Creator export utility
Social Media Size Generator
Generate recommended social media image and video sizes for Instagram, TikTok, YouTube, Facebook, LinkedIn, X, and Pinterest placements.
Live generator
Open size guide
Generate social media dimensions
Choose a platform and placement to get the recommended export size, aspect ratio, safe-area note, and a copy-ready brief.
Placement
3 options
Safe-area reminder
Keep important text away from the outer 80px so the post still works in previews and grids.
Square feed post
Recommended size
1080 × 1080
1:1 aspect ratio
1:1
Square social post preview
Best for
Profile grids, product posts, quote cards, and reusable square creative.
Export note
Use JPG for photos and PNG/WebP for sharp text or UI graphics.
When to use this generator
Choose the placement, then export the right size
Use this generator when you already know the platform but do not remember the exact export size. Pick the platform, choose the placement, then copy the recommended width, height, ratio, and safe-area note before designing or resizing creative.
Reference table
Common social media sizes
Use this table as a practical baseline. Platforms can crop previews differently, so always keep important content inside a safe center area.
| Platform | Placement | Size | Ratio | Best use |
|---|---|---|---|---|
| Square feed post | 1,080 × 1,080 | 1:1 | Profile grids, product posts, quote cards, and reusable square creative. | |
| Portrait feed post | 1,080 × 1,350 | 4:5 | Portrait feed posts, product images, ads, and vertical lifestyle graphics. | |
| Story / Reel | 1,080 × 1,920 | 9:16 | Stories, Reels covers, vertical motion posts, and mobile-first graphics. | |
| TikTok | Vertical video | 1,080 × 1,920 | 9:16 | Short-form videos, paid vertical creative, mobile tutorials, and creator clips. |
| TikTok | Video cover | 1,080 × 1,920 | 9:16 | Video covers and title cards that match the vertical video frame. |
| YouTube | Video thumbnail | 1,280 × 720 | 16:9 | YouTube thumbnails, preview cards, and widescreen video graphics. |
| YouTube | Full HD video frame | 1,920 × 1,080 | 16:9 | Full-HD video editing, presentations, and standard widescreen exports. |
| YouTube | Shorts video | 1,080 × 1,920 | 9:16 | YouTube Shorts, mobile clips, and vertical repurposed content. |
| Link preview image | 1,200 × 630 | 1.91:1 | Shared links, blog previews, ad cards, and external page previews. | |
| Story | 1,080 × 1,920 | 9:16 | Vertical Facebook Stories and mobile-first ads. | |
| Page cover | 1,640 × 924 | 16:9 | Page covers, event banners, and large landscape profile graphics. | |
| Square post | 1,200 × 1,200 | 1:1 | Professional carousel covers, square feed posts, and simple business graphics. | |
| Landscape post | 1,200 × 627 | 1.91:1 | Blog preview images, article cards, and campaign graphics. | |
| Profile banner | 1,584 × 396 | 4:1 | Profile header graphics and personal brand banners. | |
| X / Twitter | Landscape post | 1,600 × 900 | 16:9 | Wide feed images, preview cards, and announcement graphics. |
| X / Twitter | Square post | 1,080 × 1,080 | 1:1 | Simple graphics, quotes, product shots, and reusable social creative. |
| X / Twitter | Profile header | 1,500 × 500 | 3:1 | Profile banners and brand headers. |
| Standard pin | 1,000 × 1,500 | 2:3 | Pinterest pins, product inspiration, recipe graphics, and step-by-step visuals. | |
| Square pin | 1,000 × 1,000 | 1:1 | Catalog images, product thumbnails, and reusable square pin designs. |
Keep text in safe zones
Captions, buttons, profile photos, and platform overlays can cover edges. Center important text, logos, and faces.
Avoid manual stretching
Crop, extend, or redesign instead of stretching assets. Stretching distorts people, products, icons, and UI screenshots.
Frequently asked questions
What is the best size for Instagram posts?
Use 1080 × 1080 for square posts and 1080 × 1350 for portrait feed posts when you want more vertical space.
What size should I use for Reels, Shorts, and TikTok?
1080 × 1920 is the common 9:16 vertical full-HD baseline for short-form mobile video.
What is the best YouTube thumbnail size?
1280 × 720 is a common 16:9 YouTube thumbnail baseline that balances quality and file weight.
Can one design work for every platform?
One design can be adapted, but it should be exported into each placement shape instead of stretched into every size.
Content cluster
Related guides
Use these supporting guides to understand the tool result and next testing steps.
Related tools
Continue with another ScreenMetricLab utility.